Diagnostic service

Your revenue system has hidden fractures. We find them.

A structured assessment of your revenue operations infrastructure — CRM health, data quality, process gaps, handoff integrity, and reporting maturity. Discover what's broken before it becomes a scaling problem.

Revenue pipeline visualization showing smooth flow on the left breaking into fractured, misaligned paths in the middle, with diagnostic scan lines revealing hidden system breaks
What this solves

Revenue operations problems you can't see.

Most revenue teams don't know why growth stalls. The fractures in your system hide under layers of workarounds and effort. The diagnostic brings them to light.

CRM nobody trusts

Fields are inconsistently populated, pipeline stages don't match reality, and dashboards get ignored. You forecast with your gut, not your data.

Broken handoffs

Marketing-to-sales, sales-to-CS transitions are ad hoc. Leads drop, context is lost, customers slip through the gaps. Each handoff is friction.

Reporting debt

Weekly board updates are assembled by hand from 3+ systems. It takes a day to pull accurate numbers. Real-time visibility is a dream.

CRM nobody trusts

43%

of CRM users leverage fewer than half of available features

→ Data foundation · Tech stack leverage

Software Advice

Broken handoffs

75%

of buyer context lost by the time a deal reaches onboarding

→ Handoff integrity · Process alignment

Designate Solutions analysis

Reporting debt

30%+

of rep time spent on admin, data entry, and working around friction

→ Reporting & visibility · Process alignment

ICP research

The diagnostic finds what effort alone can't — structural fractures hiding in your revenue system.

Five diagnostic dimensions

We assess your system across five critical dimensions.

The diagnostic measures data foundation, process alignment, handoff integrity, reporting maturity, and tech stack leverage. Each dimension gets scored, ranked, and paired with remediation priorities.

Data foundation

CRM field design, data completeness, enrichment workflows, and custom object architecture. Are your records clean, complete, and actionable?

Process alignment

Sales cycle definition, stage criteria, qualification gates, and playbook design. Do reps understand the process? Is it documented and followed consistently?

Handoff integrity

Marketing-to-sales, sales-to-CS, and CS-to-renewal workflows. Are ownership boundaries clear? Do handoffs transfer context and accountability?

Reporting & visibility

Dashboard design, forecast rigor, pipeline health metrics, and KPI tracking. Can leaders trust the numbers? Are insights accessible in real time?

Tech stack leverage

Tool utilization, integration health, and automation gaps. Are you extracting value from your tools? What's missing or misconfigured?

Sample diagnostic scorecard

Data foundation52
Process alignment34
Handoff integrity28
Reporting & visibility41
Tech stack leverage48

Average score

41

avg. across 5 dimensions

Top priorities

1. Handoff integrity — 28

2. Process alignment — 34

3. Reporting & visibility — 41

17

remediation items identified

Every diagnostic produces a scored report like this — with prioritized remediation recommendations.

How it works

Three steps. 2–4 weeks. One scored report.

The diagnostic is fast, focused, and produces a scored assessment with clear remediation priorities.

01

Discovery call

We align on scope, identify critical systems, and gather initial context about your team structure, current tools, and known pain points.

02

Diagnostic assessment

Over 2–4 weeks, we audit your CRM configuration, process documentation, data quality, integration health, and reporting infrastructure. We interview key stakeholders and validate findings against observable system behavior.

03

Scored report & roadmap

You receive a detailed diagnostic report with dimension scores, prioritized findings, specific remediation recommendations, and a phased implementation roadmap.

What you get

Three deliverables. Built for clarity.

The diagnostic produces three documents you can act on immediately.

Diagnostic report

Full assessment across five dimensions. Scored findings ranked by impact and complexity. Includes system walkthrough, data observations, and detailed remediation options.

Executive summary

One-page view for leadership. Key findings, dimension scores, top 3 remediation priorities, and estimated timeline to impact.

Remediation roadmap

Phased implementation plan with sequenced work streams, estimated effort per phase, resource requirements, and success metrics for each priority.

Before
  • Forecasts based on gut feel
  • Pipeline stages don't match reality
  • Handoffs leak context at every step
  • Reports assembled from 3+ systems
  • CRM fields ignored by reps
  • Scaling adds friction, not capacity

You know something's wrong. You can't see where.

After
  • Scored view across 5 dimensions
  • Prioritized findings by impact
  • Root causes identified, not symptoms
  • Executive summary for leadership
  • Remediation roadmap with phasing
  • Clear next steps, not more questions

Now you know exactly what to fix — and in what order.

2–4 weeks · Fixed fee · Starting at $2,500

Pricing

Fixed fee. No surprises.

Revenue Systems Diagnostics

$2,500
2–4 week engagement · Fixed-fee scope

Final pricing scoped to your team size and system complexity.

Full audit across five diagnostic dimensions
Scored findings ranked by impact and complexity
Executive summary for leadership
Phased remediation roadmap with effort estimates
Remediation options for each finding
No scope creep. No surprise invoices.

Ready to understand your revenue system?

Two ways to get started — pick whichever fits.

Book a discovery call

Talk directly with our team. Align on scope, ask questions, and confirm fit. We schedule quickly and keep calls focused.

Schedule a call

Try the free scorecard first

Take our RevOps Health Scorecard — a self-assessment that surfaces system gaps in minutes. No commitment. No email capture required.

Start the scorecard